Video: Cofrin School of Business sends message to students: ‘We’re ready!’

Faculty and staff in the Cofrin School of Business spent some time putting a video together reassuring students that no matter what this fall brings as a result of the pandemic, they are prepared to help students to continue on the path in pursuit of their higher education and career goals. Watch it, here.

UW-Green Bay student among WHA Distinguished Jr. Member semifinalists | Wisconsin Farmer

UW-Green Bay student Mason Jauquet (Business Administration) is a semifinalist for the 2020 Distinguished Junior Member (DJM) award.

Established in 1922, the Distinguished Junior Member recognition is the longest running Holstein youth program, according to Holstein Association USA. This award is the highest honor given to members of the National Junior Holstein Association, ages 17 to 21, in recognition of a commitment to the Holstein breed and involvement in a variety of agriculture related activities.

Source: Four Wisconsin youth among WHA Distinguished Jr. Member semifinalists | Wisconsin Farmer

Faculty note: Prof. Bansal re-elected on executive board of Midwest Association for Information Systems

Professor Gaurav Bansal (Business) was re-elected on the executive board of Midwest Association for Information Systems for another two-year term. This year’s association’s meeting was organized to be held at Drake University, but was made virtual due to COVID-19. The election was conducted online with members from all over the U.S. midwestern region. Prof. Bansal has also served as the association’s President in the past.

The Midwest United States Association for Information Systems (MWAIS) is a Chapter of the Association for Information Systems (AIS) serving Midwest U.S. members of AIS. The Chapter’s goal is to promote the exchange of ideas, experiences and knowledge among scholars and professionals in the Midwest US engaged in the development, management and use of information and communications systems and technology. MWAIS is the proud recipient of the AIS Outstanding Chapter Award in 20142015201620172018, and 2019.

UW-Green Bay students earn spots in Wisconsin Business Idea Tournament

UW-Green Bay student startups have earned 3 of the 8 spots in the 2020 Wisconsin Business Idea Tournament (WBIT), held by WiSys. This is the first year UWGB students have earned three entries into the WBIT. This year’s WBIT will be held virtually on YouTube and Facebook at 6 p.m. on Wednesday, June 10. Cash prizes of $2500 and $1500 will go to the first and second place competitors, respectively.


UWGB’s automatic spot in the WBIT was earned by G-Pods for winning the Innovation in Aging hackathon at UWGB. G-Pods was developed by UWGB students in the Engineering Club and will be presented at the WBIT by Katelyn Desrochers (Mechanical Engineering) and Logan Holbrook (Mechanical Engineering). G-Pods are hearing-aids with life-alert like functionality and sensors to monitor the user’s health data.

Two UWGB student teams earned at-large spots into the WBIT this year.


3C is the startup of UWGB entrepreneurship students Joe Doro ’20, Sydney Gille ’20 and Brett Nimz ‘20, who are also all Business Administration majors. 3C better connects volunteers to collaborate and contribute with charities via an online avenue for completing specific social responsibility, community-building and relationship-creating projects. The team recently placed second in the Spring 2020 UWGB Student Virtual Business Idea Contest and started the business in the spring New Venture Acceleration entrepreneurship class.


Local2You is the startup of UWGB entrepreneurship students Noah Redfearn, Emily Walczyk ’20, Brody Wiest ‘20, and Maddie Yoss ‘20, who are all Business Administration majors. Local2You is an online service providing quality assessment, marketing tools and online sales to entrepreneurs and inventors looking to reach virtual markets. The team recently placed third in the Spring 2020 UWGB Student Virtual Business Idea Contest and also started the business in the spring New Venture Acceleration entrepreneurship class.

The last time UWGB earned an at-large entry into the WBIT was the year Sam Hunt won the tournament with The Local Food Experiment, earning a spot in the Ideadvance accelerator and an automatic spot in the International Business Model Competition, where he placed as a semifinalist in the Top 15 out of over 1,000 entries.

Four of the eight WBIT entries are from Northeast Wisconsin.

All 10 UW-Green Bay Collegiate DECA competitors qualify for international competition

All ten UW-Green Bay Collegiate DECA students who competed at the 2020 Midwest Case Study Competition qualified for the International Career Development Conference.

To qualify, teams and individuals had to place in the top of their competition category. College students from nearly twenty Wisconsin and Iowa Collegiate DECA chapters competed at the Midwest Conference, and no other university had all members qualify for international competition. The team of Olivia Ryan (Communications) and Carli Shamion (Business Administration) and the team of Matt Gruetzmacher (Business Administration) and Maxwell Meyer (Business Administration) both competed in the team Business Ethics case study competition category and qualified for internationals. Both teams also medaled for their top performances in the category.

The team of Michael Ninham (Business Administration) and Matthew Schellinger (Business Administration) competed in the team Sports and Entertainment Marketing case study competition category and qualified for internationals. The pair also medaled for their top performance in the category. The team of Connor Hamann (Business Administration) and Nathan Post (Business Administration) competed in the Marketing Communications case study category and qualified for internationals. The team previously medaled in the category at the Fall 2019 Wisconsin Case Study Challenge and Leadership Conference in November.

Kody Kohnke (Business Administration) competed individually in the Entrepreneurship Operations case study competition category and qualified for internationals. Kohnke also medaled due to his top performance in the category. Nick Blasczyk (Business Administration) competed individually in the prepared presentation category of Entrepreneurship: Starting a Business in which he had to pitch his start up. Blasczyk qualified for internationals and medaled in the category due to his top performance.

The International Conference that each student qualified for was cancelled due to COVID-19. Collegiate DECA is open to all UWGB students who aspire to careers in hospitality and tourism; finance and accounting; marketing and communications; business management and administration; and entrepreneurship. Conferences involve individual students preparing presentations to a different judge each of two days, or teams or individuals can compete in case study categories in which students are given thirty minutes to prepare answers for judges based upon a given scenario that they do not know about ahead of time. The case study category competitors also are given a different scenario each of two days and present to a different judge or pair of judges each day. Some individual events also involve taking an online subject matter test prior to the competition and is used as part of the overall score.


2020 Business Week award top honors to Pokorny, Vanderhoef, Foth and C.A. Lawton

Each year personnel from the University of Wisconsin-Green Bay’s Cofrin School of Business and Career Services office organize a series of events over the course of a number of weeks that culminates with the annual Business Week Keynote and Networking Dinner.

Like many other events in 2020, Business Week events had to be transformed to meet the current environment and the needs of UW-Green Bay students. Thanks to the hard work of faculty and staff on campus along with the help of area business leaders, alumni and community members, Business Week 2020 was successful and transformational.

Weyenberg Prize for Excellence in Business
The prize for business excellence is named in recognition of Tim Weyenberg, former CEO and executive chair of the Board of Directors for Foth Companies, and first-ever executive-in-residence for the Austin E. Cofrin School of Business. The 2020 Weyenberg Prize is awarded to two deserving companies that demonstrate the three essential elements for business excellence—leadership transformation, strategy and execution. In addition, two separate scholarships of $2,500 each are awarded in the name of the winning companies. The awards go to the UW-Green Bay business students who best exemplify the spirit of the Weyenberg Prize.

Weyenberg Prize Winner, Foth

As a young electrical engineer, Herbert Foth organized a small engineering firm in Green Bay, Wisconsin with four employees and several area municipalities as clients. That modest beginning in 1938, coupled with an ongoing commitment to delivering personalized, client-centered service and being member-owned, created the foundation for today’s organization. With 26 locations and almost 600 members, Foth delivers technical solutions for public and private clients around the globe and prides itself on solving its clients’ toughest science and engineering challenges.

Foth Scholarship recipient, Dylon Pokorny
Dylon Pokorny is a junior from Waupun, Wis. studying Business Administration with a double emphasis in Supply Chain Management and General Management. He serves as the president of the UW-Green Bay APICS Chapter and interns with a local trucking company, Paper Transport, Inc. In his free time, he owns and manages his small business Pokorny’s Bees and takes an active role in the development of his community.

Weyenberg Prize Winner, C.A. Lawton
The C.A. Lawton Co., established in 1879, is an industry leading foundry located in De Pere, Wis. Lawton has produced castings and machined components for five generations. The company provides complete on-site pattern, casting, machining, testing and assembly capabilities. Lawton is a continuous improvement company, applying LEAN principles to remove waste from all processes and improve efficiency. Lawton is part of a specialty metals platform family of foundries operating under the umbrella of Oakland Standard to provide it’s customers comprehensive access to multiple cast materials. This specialty metals platform serves various industries including air handling, water utility, mining, energy, cement and heavy equipment.

C.A. Lawton Scholarship recipient, Kate Vanderhoef
Kate Vanderhoef is a junior from Waunakee, Wis. majoring in Accounting, Business Administration with a Finance emphasis, and minoring in Spanish. After graduation, her goal is to become a Certified Public Accountant and work at one of the Big Four accounting firms. She is the treasurer of the University’s Colleges Against Cancer Club and also a member of the UW-Green Bay swim team.

60-Second Elevator Pitch Competition
Savvy job seekers have a personal elevator pitch to use during quick encounters with hiring officials at job fairs, during networking events or a chance meeting someplace else. An elevator pitch is a carefully crafted message designed to explain strengths, abilities and goals to a professional or business executive. The catch — it must be given in the time that it takes to ride up an elevator—60 seconds or less! Students prepared and competed for top honors and prizes in the elevator pitch competition and network night. Congratulations to:

First place, Jada Taylor
Second place, Mackenzie Salta
Third place (tie) Jordan Ogren and Dylon Pokorny

Phoenix Trading Competition
The Phoenix Trader of the Year is a simulated trading competition organized by the Student Finance Association (SFA). The competition is open to all UW-Green Bay students. Traders started with initial capital of $1,000,000 on November 4, 2019. They were able to trade equities, futures, options, currencies, futures options and bonds on the StockTrak Trading Simulation software until February 28, 2020. The top three traders with the highest portfolio value at the end of the trading period were selected as winners. By the end of the competition period, the top three traders have generated a combined trading profit of $4,162,132 on their initial total capital of $3,000,000. That translates to a return of 138.74% over the trading period. Congratulations to:

First place, DeAndre Theisen
Second place, Adam Rakers
Third place, Juan Cortes

Thank you to these Business Week sponsors:

Gold Sponsor
Green Bay Packers

Silver Sponsors
Terry & Kris Fulwiler
Global Recognition


Bronze Sponsors
Baker Tilly
Dental City
Imperial Supplies
Johnson Financial Group


Art, Accounting and Business majors win first Business Model Contest

A team of UW-Green Bay students with majors in Art, Accounting and Business Administration have won first place in UWGB’s first student business model contest. Emily Barnes (Accounting), Lydia Delikat-Mitchell (Art), and Brianna Pritzl (Business Administration) entered their business model for SoapShop, a retailer of high quality products, such as shampoos and conditioners, that use refillable aluminum bottles. The solution reduces single-use plastic. This first-of-its-kind contest at UW-Green Bay required students to submit two-minute business model presentation videos that covered 8 different business model criteria.

The team earned $750 cash from Dental City and will move on as the top qualifier from UWGB to compete International Video Pitch contest hosted by the University of Pecs in Hungary. The team will compete against the top two business model video presentations from students of other universities around the world. See more about the International Video Pitch contest. Or see more information on how UWGB joined the partnership consortium of worldwide universities to compete in this contest.

The SoapShop team also recently finished in fifth place in the Spring 2020 UWGB Student [Virtual] Business Idea Pitch Contest and were also part of the New Venture Acceleration studio accelerator class.

The second place team, and winner of $250 cash from Dental City, is Caps Off. The Caps Off team of Business Administration majors Molly Hurrish, Kody Kohnke, Cory Gruendemann, and Kayla Wendland will also compete in the International Video Pitch contest. The Caps Off business model provides a better way to recycle plastic by using a smart vending machine and a rewards system. Caps Off recently finished in first place in the Spring 2020 UWGB Student [Virtual] Business Idea Pitch Contest.

As part of the worldwide partners consortium for the International Video Pitch contest, UWGB was tasked, along with all other universities in the contest, to provide three volunteer judges. UWGB alumni Abby Kiefer ’03 (Urban and Regional Studies, Environmental Policy and Planning) and Randy Knaflic ’95 (Music), as well as gBETA Northeast Wisconsin and gBETA Musictech director Adrienne Palm, served as UWGB’s three judges. Palm will also judge the International round of the contest. For more information on these judges, go to

For more information on the Entrepreneurship program at UWGB, visit or contact lecturer of entrepreneurship Ryan Kauth at


Insight lists UW-Green Bay entrepreneurs in ‘Feel Good Friday’ post

Check out item #3 from Insight publications’ “Feel Good Friday”

#3 You can’t stop the spirit of entrepreneurship. A team of four business administration majors from the UW-Green Bay New Venture Acceleration studio accelerator class won the Business Idea Pitch Contest with their idea, “Caps Off.” The student team pitched a better way to recycle plastic by using a smart vending machine and rewards system. Many more students placed in the contest with their creative, innovative ideas. Congrats, teams!



Multiple teams of UW-Green Bay business students place in the top 5 percent, globally

All sections of the business capstone class (Strategic Management) recently had teams that made it to the Top 100 rank in the GloBus Simulation in the last round of the Capstone simulation worldwide. Three teams from each of Associate Prof. Vallari Chandna’s (Marketing & Management) three sections and one team from Prof. Ryan Kauth’s (Business Administration) section, placed in the top 5% of teams competing globally. Each week, the best-performing companies are measured on performance variables such as overall score, earnings per share, return on equity and stock price.

For the week of 28- May 3, across 1,549 teams from 84 colleges and universities globally, the four  teams that placed in the top 100 were:

Ranked 21st: UW-Green Bay business students consisting of the C-Suite members: Ethan Ahnen, Kristal Hill, Junliang Li, Alyssa Plemel and Chris Pritzl

Ranked 44th: UW-Green Bay business students consisting of the C-Suite members: Grace Caldie, Andrew Combs, Rachel Fletcher, Carmen Hidalgo, Marissa Miller, and Heaven Winter

Ranked 61st: UW-Green Bay business students consisting of the C-Suite members: Laura Van Remortel, Brandon Wagner, Megan Walters, Ryan Weber, and Sam Weyer.

Ranked 79th: UW-Green Bay business students consisting of the C-Suite members: Jessica Arriaga, Marissa Dyess, Justin Krizenesky, Tyler Kruepke, and Brody Wiest

Students from the Austin E. Cofrin’s Business School have placed in the top 100 of the GloBus Simulation multiple times previously, but this is the first time that every Capstone section has a team in the top 100 simultaneously.