Pitch perfect: Students compete for best elevator speech

As part of Business Week 2014, the Cofrin School of Business conducts a competition titled “Create Impact with Your Professional Pitch.” Students created a one-minute video that highlights their strengths and value as a prospective employee. Out of 82 initial participants, 15 finalists were selected for the next round. Four practicing managers will determine the eventual winners based on their professionalism, communication skills and meaningfulness of the message. The final round of the elevator pitch competition will be held from 5-7 p.m. Tuesday, March 25 in Phoenix Room B of the University Union. See more.