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Thinking about making returns or exchanges.Between widespread shipping issues and dealing with COVID-19, the 2021 holiday shopping season was not without its challenges.Many stores and online retailers made shopping safe and more convenient, but...
Prof. Pangarkar (Marketing) has a new paper in the Journal of Retailing and Consumer Service, “Enhancing frontline employee support during a product-harm crisis: Evidence and strategic managerial implications for firms.” Source: Enhancing frontline employee...
UW-Green Bay Assistant Prof. Aniruddha Pangarkar (Marketing) provided expert insights on high risk drivers and auto insurance, and rewards and credit cards with MoneyGeek: Insurance Credit Cards
UW-Green Bay Assistant Prof. Aniruddha Paangarkar (Marketing) contributed his expert insights to WalletHub on Christmas shopping and consumer behavior.
Is Black Friday really the best time to buy on a discount, or is it just a marketing ploy? We asked a panel of experts to share some insider secrets for Black Friday shoppers....
Aniruddha Pangarka (Marketing) received the “Best Track Chair Award” at the 2021 Global Fashion Management Conference held in Seoul this year. This is a prestigious conference that is held globally each year and where...
“Influencer Advertising on Social Media: Impact on Purchase Decisions of Luxury Fashion Brands” with Assistant Prof. Aniruddha Pangarkar (Marketing) as the first author, has been accepted at the prestigious Global Fashion Management Conference, held...
On Thursday, October 28, 2021 at 2 p.m. Jesse Randall, CEO of Sweater, will present on Legal Rebellion for Assistant Prof. Aniruddha Pangarkar’s Capstone class in Strategy. This event is organized by Pangarkar, advisor of...
On Thursday, Nov. 4, 2021 at 3:3o p.m., Michelle Gansle from McDonald’s will present on “Global Strategies and Insights in International Marketing” for Assistant Prof. Aniruddha Pangarkar’s Intentional Marketing class. This presentation will last...
UW-Green Bay Assistant Prof. Aniruddha Pangarkar (Cofrin School of Business) discusses cell phone plans with wallet hub.com.
