The official site for UW-Green Bay News and Features
Posts related to the Cofrin School of Business
Bringing Out the Best While it’s often said that you never get a second chance to make a first impression, Mia Laufer’s initial encounter with the profession of human resources(HR) proves that first impressions...
Falling enrollment plagues many UW campuses. UW-Green Bay is framing the problem differently Kelly Meyerhofer Milwaukee Journal Sentinel GREEN BAY – Jen Jones remembers the meeting well, down to which chair she sat in....
The NEW Launch Alliance Pitch Event will feature 12 entreprenuers who won local competitions competing for additional prize money Dec. 4 at TitletownTech in Green Bay. The 12 participants will have a chance for...
The showcase was the final part of WiSys Innovation On-Ramp, a multi-week, multi-campus learning experience that uses both virtual and in-person sessions to allow students to learn innovation skills and advance their ideas. The...
by: Sampathkumar Ranganathan Ph.D., Professor of Marketing, Austin E. Cofrin School of Business, The University of Wisconsin–Green Bay What does it say about car insurance companies that so many have celebrity endorsers? Why Celebrities...
From: Dylan Polkinghorne Assistant Teaching Professor, Cofrin School of Business, University of Wisconsin – Green Bay Do you think the hiring dynamic is currently tilted in the employees’ favor? With the current trends in...
Experts’ Insights on Understanding Liability Car Insurance Sampath Kumar, Ph.D. Professor of Marketing for the Austin E. Cofrin School of Business at UW-Green Bay Can you explain how liability works regarding an accident claim...
Expert Advice by Sampath Kumar, Ph.D. Professor of Marketing for the Austin E. Cofrin School of Business at UW-Green Bay Are seniors charged more for car insurance? Yes, seniors are often charged more for...
SampathKumar Ranganathan Ph.D., Professor of Marketing, Austin E. Cofrin School of Business, The University of Wisconsin–Green Bay Is it fair for car insurance companies to consider gender or age when setting premiums? From an...
There’s a Honduran ghost milk snake named “Cookie” slithering somewhere in Michelle Kruschke-De Jesus’ home. It’s non-venomous, sporting pink, black and white bands. Luckily, Cookie is low-maintenance, happily dining on insects and making an...
