Green Bay Athletics unveils additional ‘letters’ logo

Green Bay athletics rolled out a new, clean and more consistent look as part of an overall athletics rebranding effort. “It’s not uncommon for intercollegiate athletic programs to refresh their brand from time to time, and we felt now was the time to rejuvenate Green Bay’s athletic word and number marks,” said Director of Athletics Charles Guthrie. “The new additions provide us a cutting-edge look and will deliver consistency across our various channels in representing the Phoenix. We’re delighted to unveil this exciting venture to the campus and Green Bay community.” See more including a logo sheet.