UW-Green Bay’s academic program in Health Information Management and Technology, offered in collaboration with UW-Extension and sister campuses at Parkside and Stevens Point, is applauding Extension’s marketing department for three awards in the University Professional and Continuing Education Association’s (UPCEA) 2014 Marketing Awards competition. Among them will be a gold award in the “Website” category, as well as a silver award in the “Most Improved” category. The new joint site (for the collaborative program) has helped to increase web traffic and lead conversions by 56 percent, achieve a page-one national rank in Google organic search results for multiple keywords, increase organic search traffic by 134 percent, and increase the leads from organic traffic by 229 percent. The growing HIMT program is a degree completion program designed for students who already have some college credits or an associate degree. Read the news release.
The UW-Green Bay Gerontology Center will host a Brown-Bag presentation by Brenda Tyczkowski of the Professional Program in Nursing on the topic “Factors in nursing home placement” next Friday (Oct. 18) from 11:30 a.m. to 12:30 p.m., in MAC-201 (The Gathering Room). Tyczkowski holds a doctorate in nursing practice and directs the Health Information Management and Technology (HIMT) program. The Gerontology Center brown-bag discussions are intended to provide opportunities for students, faculty, and others in the community interested in gerontology to exchange ideas and information. All are welcome to attend.
UW-Green Bay is one of four System campuses working with the UW-Extension to offer a new online degree. Applications are being accepted now for the Bachelor of Science in Health Information Management and Technology degree, which offers two tracks to prepare students for careers in health information management and health information technology. It’s one of the fastest growing professions, officials say, and trained professionals are in demand. Students can receive their degrees through UW-Green Bay, UW-Parkside and UW-Stevens Point. UW-La Crosse also will contribute courses. Visit http://himt.wisconsin.edu or click here below to learn more.