Business students earn the top rank across the world in prestigious GLO-BUS simulation competition

A student team from UW-Green Bay Associate Prof. Vallari Chandna’s (Marketing and Management) Capstone in Business Strategy class has been ranked first in the world in the Glo-Bus Simulation global ranking! C-Suite members Kimberly Bargender, Hannah Bunde, Jennifer Maruszczak, Zachary Pantzlaff, and Jake Rogers came placed first out of 1,800 teams from 80 colleges/universities participating currently. This is the first time a team has placed first from UW-Green Bay.

In the Capstone course’s strategy simulation, student teams run a company that is racing for global market leadership in the wearable video cameras and camera-equipped copter drones industry. Each decision round, students make 20+ types of decisions from all business domains including design and performance, assembly operations, shipping and delivery, workforce compensation, pricing and marketing, corporate social responsibility and citizenship, and the financing of company operations among others.