Tag: marketing and management
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Assistant Professor Pangarkar (Marketing) invited to be lead guest editor for Journal of Advertising
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Assistant Professor Aniruddha Pangarkar (Marketing) has been invited to be a Guest Editor for a special issue on luxury and advertising in the International Journal of Advertising (top-ranked A level journal, as per ABDC rankings). In fact, he will be the lead Guest Editor. The special issue is part of the GFMC conference that is…
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More, or Less? Minimalism an Avenue to Bliss for Many Amid Pandemic | Spectrum News 1
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“So the definition of minimalism, according to me, is that minimalism is a paradigm and a philosophy of life that can be leveraged to achieve a goal,’’ said Dr. Aniruddha Pangarkar, assistant professor of marketing at the University of Wisconsin-Green Bay whose research on this topic was published in the Journal of Business Research, an…
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Faculty note: Associate Prof. Chadna featured in investment article
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UW-Green Bay Austin E. Cofrin School of Business’s Associate Professor Vallari Chandna (Management & Marketing) was recently featured in a CreditDonkey article about how to invest $10,000.
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Faculty note: Prof. Chandna among experts on current job market trends with a focus on sustainability
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UW-Green Bay’s Associate Professor Vallari Chandna (Marketing and Management) was among those interviewed and was asked to comment on graduates interested in sustainability jobs. Among other things she also mentions, “for all job seekers, certifications are an important way to indicate your interests and show your desire and propensity to “upskill.” Additionally, sustainability graduates’ experience…