Animation, graphic design earn ADDY awards for students

UW-Green Bay Art and Design students scored big at the local ADDY Awards program hosted earlier this spring by the Fox River Ad Club chapter of the American Advertising Federation.

UW-Green Bay students took home four awards — two golds and two silvers — which was more than any other school in the competition.

Graphic design student Logan Sprangers of De Pere earned three of those honors. Sprangers is a cinematographer and motion graphics specialist who has worked as a freelancer and for NorthCoast Productions as well as for the UW-Green Bay promotional design unit in the University Union. His winning entries were:

• Gold Award, student division, Animation or Special Effects in an Advertisement, for “Grado Labs CGI animation”;
• Gold Award, student division, Animation or Special Effects in an Advertisement, for “Jingle & Mingle” holiday reception invitation;
• Silver Award, student division, Collateral Material (Book Design), for “Automotive Booklet.”

Link to Sprangers’ award-winning animated ads.

The other Addy Award presented to a UW-Green Bay student was earned by Design Arts major Neil Robson, who works on campus as a graphic design and web intern with the office of Residence Life. His winning entry:

• Silver Award, Integrated Campaign, “Branding and Illustration for Converse Star of Fortune.”

Addie Sorbo, senior lecturer in Art and Design, and her company, Strawberry Fields Design Inc., earned two silver Addy Awards in the professional graphic design division. She was recognized for her digital advertising and website work for Harpold Photography and her promotional creations for the Neville Public Museum’s 2014 exhibit “Agriculture to Tavern Culture: The Art, History & Science of Beer.”

For the full list of 2015 ADDY Award winners.

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