A team from UW-Green Bay Associate Prof. Vallari Chandna’s (Marketing & Management) “Capstone in Business Strategy” class, has made it to the Top 100 rank in the GloBus Simulation. The team of UW-Green Bay business students consisting of the C-Suite members Alyssa Bredfeld, Daysi Casillas, Dylan Masse, Kristen Paulus and Jacqueline Roseberry placed in a tie for 75th place out of 2935 teams across 140 colleges and universities across the world during the week of 26-Oct-20 through 1-Nov-20. Their top 3% worldwide ranking is especially commendable given that the class is an online section and the students have to coordinate their work virtually.
In the Capstone course’s strategy simulation, student teams run a company that is racing for global market leadership in the wearable video cameras and camera-equipped copter drones industry. Each decision round, students make 20+ types of decisions from all business domains including design and performance, assembly operations, shipping and delivery, workforce compensation, pricing and marketing, corporate social responsibility and citizenship, and the financing of company operations among others. Students from the Austin E. Cofrin’s Business School have placed in the top 100 of the GloBus Simulation multiple times in the past year.