UW-Green Bay student Marissa Dyess (Business Administration) and her team of fellow college students recently placed first at The Commons innovation skills building program in Milwaukee.
Dyess ( fourth from left) and her team members from MSOE and UW-Milwaukee were given a corporate innovation challenge by West Bend Mutual Insurance of how best for them to recruit and retain millennials. Based on research they did on why millennials are attracted to work with certain companies, Dyess and her team pitched the idea of stories and videos that outline the organizational culture at West Bend Mutual Insurance and how those cultural aspects match the company’s values. During the process, Dyess and her team also met Glenn Reid, inventor of Apple’s iMovie consumer video editing software.
Dyess and student Carol Brehmer (Human Development) are the 14th and 15th UW-Green Bay students to attend The Commons semester-long program in the past four semesters. Students must apply to this selective program. Dyess earns college credit for her participation in The Commons as she spends twelve Fridays from mid-September to December in the program. The Commons is open to all UW-Green Bay students on all campuses from all majors.
In the spring 2019 semester, Dyess took second place in the UW-Green Bay-Student Business Idea Contest on the Green Bay campus.
For more information on how your students can apply to The Commons in the spring 2020 semester or fall 2020 semester, contact UW-Green Bay entrepreneurship lecturer Ryan Kauth at KauthR@uwgb.edu.