Can you see us now? Billboard campaign helps raise local awareness
There’s been plenty of campus buzz about billboards featuring UW-Green Bay faculty and alumni, and the University in general, around the region. For LOG readers who haven’t seen them in person, we’ve got them here for you.
The billboards are just a small part of the Office of Admissions’ local marketing campaign to raise awareness of the great teaching and learning going on right here at UW-Green Bay. The ads are meant to increase the profile of UW-Green Bay, drawing on the University’s strong reputation for teaching while building on the UW brand and its reputation for excellence.
Those observant might see local ads in newspapers, magazines and on the Web. Radio ads have also been worked into the campaign – click here.
Admissions personnel say that recent institutional research indicates that we will need to rely more significantly on local populations to achieve enrollment goals. The campaign will run through 2010.