Prof. Tiwari and Prof. Chandna present papers on sustainability at reputed conference
UW-Green Bay Lecturer Praneet Tiwari (Business Administration) and Associate Professor Vallari Chandna (Marketing and Management) have co-authored two papers on sustainability that they recently presented at the Midwest Decision Sciences Institute Annual Conference. The first of these was related to how corporate environmental responsibility activities alongside, co-creation, and social media marketing impacted firm-level outcomes. The second paper deals with the very timely issue of sustainability of cryptocurrency. Both papers were well-received at the conference.