UW-Green Bay’s Addie Sorbo wins American Advertising Award

Strawberry Fields Design, Inc., won the American Advertising Award for Pool Works Vehicle Wrap Graphics design. Addie Sorbo, associate teaching professor of Design at UW-Green Bay is also the Founder and Creative Director at Strawberry Fields Design.

The American Advertising Federation (AAF) American Advertising Awards is one of the industry’s largest creative competitions, attracting nearly 35,000 professional and student entries each year through local club competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising. Strawberry Fields Design was honored at the AAF Fox River with a Silver American Advertising Award, a.k.a. “ADDY Award” in the Out-Of-Home & Ambient Media: Outdoor Board Campaign division.

“I loved working with Pool Works on their rebrand – including store signage, environmental graphics, and graphics for their fleet of vehicles,” said Strawberry Fields Design creative director, Addie Sorbo. “Swimming pools are a great way to make fun memories with your family in the sun. We wanted to convey that on their vehicle graphics with fun, colorful images that people can’t miss”.

The vehicle graphics were installed by Creative Sign Company of De Pere, WI. The local ADDY® competition is sponsored by the AAF Fox River. Sorbo accepted her firm’s award at a ceremony on March 2nd at Badger State Brewing in Ashwaubenon.

Congrats to Professor Sorbo!