Impact MBA students meet with world-renowned marketing expert

CSOB - Austin E. Cofrin School of Business

UW-Green Bay Impact MBA students met with world-renowned marketing expert Professor CB Bhattacharya on Jan. 29.¬†Bhattacharya discussed his book “Small Actions Big Difference” and environmental, social, and human sustainability. He also discussed his work with major Fortune 500 companies and traveling to different countries addressing sustainability problems.

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