Press Release via WiSys, Monday August 3
Maria Arunkumar’s presentation for Build-a-Wedding, a business idea to help couples with the stressful aspects of planning a wedding, took second place in WiSys’ Student Research & Innovation Showcase in late July.
The event—part of the WiSys SPARK Symposium Virtual Series—gave University of Wisconsin System students a chance to share their work with the statewide community, improve their presentation skills and compete for cash prizes. Arunkumar will receive a $500 cash prize, courtesy of event sponsor Boyle Fredrickson.
“Build-a-Wedding cuts through all the noise in the internet and guides you through a comprehensive set of questions to determine exactly what you need. It feeds your answers into an algorithm which provides you with a personalized set of options for vendors that meets all your requirements,” according to Arunkumar.
Arunkumar’s faculty advisor is Ryan Kauth, a lecturer of entrepreneurship for the Austin E. Cofrin School of Business at UW-Green Bay.
Normally, the showcase would be held at WiSys’ popular summer in-person symposium which honors research, innovation and entrepreneurship in the UW System. This year, WiSys is holding many of the symposium’s sessions virtually.
“Congratulations to all the participants for their research as well as their ability to adapt to this new virtual format,” said WiSys President Arjun Sanga. “UW regional comprehensive institutions are known for excellence in undergraduate research and innovation the winners represent the best and brightest Wisconsin has to offer.”
WiSys is a nonprofit organization that works with faculty, staff, students, and alumni of the UW System to facilitate cutting-edge research programs, develop and commercialize discoveries and foster a spirit of innovative and entrepreneurial thinking across the state.