Koffarnus ’85 has hand in rolling potato billboard

Saw a news release recently that said “Wisconsin Potato and Vegetable Growers Announce Partnership with Local Companies to Complete Spudmobile.” Who could resist? So we read further, and found that a tricked-out motor home will be painted to promote potatoes on the outside and equipped with recipe/cooking stuff on the inside along with fun and interactive potato games (yes!) and the like. One of the companies helping to outfit this rolling monument to Wisconsin spuds is Cineviz, whose CEO and creative director is Scott Koffarnus, a 1986 Communication and the Arts graduate who recently spoke on campus at a student leadership event. Says Koffarnus about the Spudmobile, “It’s a real honor. We look forward to developing an immersive mobile experience for all ages to enjoy and learn about potato agriculture in Wisconsin.” Learn more at http://wisconsinspudmobile.com/.

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