Marinette/Menominee hopes for ‘Top 5’ announcement on Feb. 12

Note: UW-Green Bay is proud to support the Marinette/Menominee community in this effort to be named a Top 5 communities in the “Small Business Revolution.” The following is a press release describing efforts to move from Top 10 to Top 5 in a voting opportunity. It is estimated it will require about two-million votes.

MARINETTE, Wis. / MENOMINEE, Mich. — The twin cities of Marinette, Wisconsin, and Menominee, Michigan, have been selected as one of the Top 10 communities with a chance to participate in the Deluxe Corp.’s reality series “Small Business Revolution — Main Street.”

The show, now in its fourth season on Hulu, offers the winner a $500,000 downtown makeover from Deluxe.

Marinette and Menominee were visited by the marketing team from Deluxe Jan. 9-11. The visit to local small businesses and to meet with civic and business leaders included the creator of SBR, Amanda Brinkman, who serves as the chief brand and communications officer with Deluxe. Brinkman is the co-host of the online series along with Ty Pennington, who is best known from the hit show “Extreme Home Makeover.”

In the last week of January, Brinkman and her team completed their visit to the 10th community chosen by the company from the original Top 20 small towns. More than 12,000 communities entered the national contest; Menominee and Marinette represent the only Midwest community in the competition.

Feb. 12, the Deluxe team will announce the five communities that will go head to head in a national online voting contest. Marinette and Menominee, as one community, is seeking the support of others in the region to win the competition if they are chosen in the Top 5.

“Our team has turned up the volume to spread our message of why we deserve to win the community makeover, and how others outside our community can help,” said Kim Brooks, owner of Main Street Antique Mall in Marinette. “We’ve been reaching out to the cities, counties, state houses, and governors for official proclamations endorsing our #myMarinetteMenominee movement.”

To date, the team has received nearly a half dozen official proclamations in support, most notably from the Wisconsin State Senate.

“The support we’ve received has been incredibly gratifying, it further validates the mission and our long-range goals,” said Cindy Boyle of Boyle Design Group in Marinette. “This kind of reinforcement is a physical reminder of the broadly shared belief that two communities coming together can make a difference.”

“This entire community is very activation oriented,” said Brinkman during her visit to the twin cities. “We’re very impressed at how the entire community has mobilized around this effort. We advise all communities to start planning for that stage (making the Top 5), because once we announce it on Feb. 12, it is pedal to the metal and go, go, go.”

It will literally take millions of votes to win, which is more than the two communities can muster on their own.

“When we learn that we are in the Top 5, we have exactly seven days to get millions of votes. We need everybody to vote every day on every device you have,” said Brooks. “Encourage your friends, your family, your networks — whoever is in your email box. Let them know this is coming and encourage them to get ready to vote for Marinette/Menominee.”

Green Bay Film Society presents ‘Life Itself’ about critic Roger Ebert, Feb. 6

This Wednesday, Feb. 6, at 7 p.m. at the Neville Public Museum, the Green Bay Film Society will be presenting the documentary Life Itself chronicling the life and career of Chicago Sun-Times film critic Roger Ebert. Together with Gene Siskel, Ebert brought film reviews and criticism to the public with their syndicated show “Siskel and Ebert at the Movies.” The film follows Ebert’s career as well as his final battle with cancer. Introduction is by UW-Green Bay Prof. David Coury (Humanities) and the event is co-sponsored by UW-Green Bay’s Humanities program.

Reminder: Global Studies discussion is tomorrow (Feb. 6)

Global Studies is holding its first Spring 2019 discussion “Brazil after 2018 Presidential Elections” on Wednesday, Feb. 6, 2019 from 3:30 p.m. to 5 p.m. in Room 125 located in UW-Green Bay’s University Union. The discussion will be led by UW-Green Bay’s Bruna Muraca (Political Science, History, and Global Studies) and Dr. Javier Escudero, Ph.D., Director of Brazil Cultural Education & Cultural Travel Program (via Skype). As the new president takes an oath of office, we will discuss a monumental political shift that just occurred in Brazilian politics and its implications for the future of Brazil, Latin American politics and international relations. Both presenters have ties to Brazil and will offer enlightening perspectives. These discussions allow important and timely conversations about topical events and processes around the world. It is free and open to the public. Learn more about this event on Facebook

Kaity Lindner ’11

EMBI helps ‘Eco U’ Bridge Ecology and Economics

A decade ago, UW-Green Bay launched a collaborative effort to bridge a perceived gap between the business world, the natural environment, and the role public policy plays in sustaining both. The University now has more than 100 graduates in the field with certification that helps them connect business and their environment and lead in both areas.

The collaboration was formalized in 2008 and was named the Environmental Management and Business Institute (EMBI). Economics professor John Stoll ’73 (Regional Analysis) and Environmental Sciences professor Kevin Fermanich were named co-directors. Along with professor John Katers ’91 and ’93 (Business Administration, Environmental Science and Environmental Science and Policy), now dean of the College of Science, Engineering and Technology, recognized that each of these worlds had a significant influence on the sustainability of the other two, and that the symbiotic aspects of their relationships could be used for mutual benefit.

As an article in the April 2009 Inside Magazine put it, EMBI marked “a renewed declaration to (UW-Green Bay’s mission) that ‘eco’ means both ecology AND economics.” John Arendt ’88 and ’12 (Business Administration and Environmental Science and Policy), the program’s current director, said Stoll, Fermanich and Katers realized the environmental focus that was at the heart of UW-Green Bay’s founding could be amplified through this multidisciplinary program.

Kaity Lindner ’11
Kaity Lindner ’11

“It had been nearly 40 years since the first Earth Day had been celebrated,” said Arendt, “and we had learned a lot about how business and the environment depend on each other. EMBI was a natural extension of the University’s historical focus on the environment and public policy and integrated our on-campus expertise so we could connect to the community and make leaders and future leaders more aware of each other’s worlds.” That awareness effort is what drew Kaity (Gilles) Lindner ’11 (Environmental Policy and Planning and Public Administration) to the program soon after it started. Lindner, a former environmental engineer at Green Bay Packaging, now works at Treehouse Foods in that role, and she credits her experience with EMBI for getting her there.

“I came to Green Bay from my home in the Madison area for an orientation tour,” Lindner recalled. “I knew right away it was the right place for me, but, like most freshmen, I had no clear idea of what I wanted to study. I took an environmental science course and loved it. That led me to pursuing the Environmental Policy and Planning major and my introduction to EMBI’s Certificate in Sustainability.

“The EMBI experience opened my eyes to what was possible for me,” said Lindner. “As part of the Certificate in Sustainability, I was set up as an intern with UW-Green Bay’s Sustainability Committee, which in turn, provided experience in collecting sustainability metrics, participating in meetings and initiatives.” This led her to a sustainability communications internship and eventually a full-time job at Green Bay Packaging (GBP).

“The opportunities and people that were introduced to me because I was involved in EMBI led me to where I am today in my career.” Lindner continues to give back to the program and the community. She serves as chair of the selection committee for the Ethics in Business award program, which includes, among other criteria, social responsibility and ethical environmental behaviors.

EMBI has evolved over the decade, but its mission has remained largely unchanged: Advance UW-Green Bay’s historic mission of studying environmental issues and developing multidisciplinary solutions to problems, where those solutions recognize the critical interconnections between science, policy and business, and the social contexts within which they occur.

“I am proud of the role we play,” said Arendt. “The certificate program we started 10 years ago just graduated its 100th recipient and is going strong. The internship program we started in 2010 with Aurora BayCare Medical Center is still going, and we’ve expanded internship opportunities into other companies in Northeast Wisconsin, including the Wisconsin Department of Natural Resources. We continue to give out the annual Earth Caretaker Award to UW-Green Bay graduates who have distinguished themselves in their field,” he said. “These are people who are widely recognized for accomplishments in sustainability, environmental management, environmental policy and related areas.”

“Employers find the certificate very valuable, so expanding the program into a minor seems like a natural progression and an added value to our students,” Arendt said. “We’d also like to dive into the emerging ‘smart cities’ concept. Our focus on sustainability and the use of technology ties nicely into the efficiencies in energy and transportation smart cities seek as a way to improve urban living.”

“We’d like to continue growing that aspect of the program, so where there’s an environmental policy or sustainability component to a grant, we’re invited to participate or even manage the grant. That builds awareness of the links between business, the environment and policy, and gives our students opportunities to learn.”

– Story by freelance writer Jim Streed ’05

Seeking volunteers for final Echinacea study

Echinacea is a popular supplement used to reduce the severity and/or duration of respiratory infections, including the common cold. Despite its popularity, the effects of Echinacea on the immune system remain poorly understood. Volunteers in this study will take either Echinacea or placebo-control capsules three-times daily for seven days. Pre-treatment and post-treatment health surveys and blood samples (4-6 teaspoons) are required. There is no monetary compensation for study participation. Your identity will remain confidential. Volunteers may discontinue participation at any time. All are welcome to participate, including prior participants. This is the final semester of the study. To volunteer, for if you have questions, contact Prof. Brian Merkel (Human Biology) merkelb@uwgb.edu.

Sophomore Visit Day needs volunteers

On Wednesday, Feb. 20, 2019, the Green Bay Campus is hosting a Sophomore Visit Day and is expecting 375 Wisconsin students to visit the UW-Green Bay campus. There are many students, staff and faculty members involved in the planning and executing of this day, but organizers could use more assistance from 9:30 a.m. to 12:30 p.m. Interested in helping? Please complete this online volunteer application by Friday, Feb. 8, 2019.